How to do well in globus simulation8/18/2023 ![]() The co-managers of each company are responsible for assessing market conditions, determining how to respond to the actions of competitors, forging a long-term direction and strategy for their company, forecasting upcoming sales volumes, and making decisions relating to: ![]() The companies compete in a global market arena, selling in four geographic regions-Europe-Africa, North America, Asia-Pacific, and Latin America. As many as 12 companies can compete in a single industry grouping (class sizes above 50 are typically divided into two or more industry groups). In The Business Strategy Game, 1 to 5 class members are assigned to operate an athletic footwear company that produces and markets both branded and private-label footwear and competes head-to-head against footwear companies run by other members of the class.
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